The Authorpreneurial Summit Presents Master Book Builder, Yvonne DiVita

Yvonne DiVita 

Master Book Builder

  • The art of book building? 0:00

  • Book Building & Promotion. 0:59

    • Yvonne gives every single one of her authors a book and makes them buy it. She shares how to create a media page.

  • The Taylor Swift model of book marketing. 2:14

    • The Taylor Swift model of book marketing, and why community is important before publishing.

  • How to build an author website. 4:28

    • Building an author website includes ways to connect with you, social channels, little tidbits and favorite things that you don’t give anyone else.

    • Every single author says they want to speak. If you don’t your message is difficult to promote.

  • Collaborate with others to make money. 5:40

    • Event planners love authors because authors have a message and know how to deliver it. Another thing that authors can do to make money is by collaborating with others.

    • It is very important to understand your categories and amazon loves it if a forward writer also has a book on Amazon.

  • Yvonne has a brain with so much in it. 8:28

    • Yvonne focuses on how authors can make money.

    • She was part of a team that did blog posts, Blog Paws. (https://blogpaws.com/)

  • Sharing the cost of putting on pet conferences. 9:44

    • They moved from the east coast to the west coast so that people could bring pets because the west coast is more pet friendly. They ran around $500,000 to put on the event.

    • They kept the registration low because they knew pet bloggers didn’t have a lot of money.

  • It takes time to build a community. 12:17

    • It takes time to build a business, but it takes time and discipline to be consistent and not in a hurry.

    • Get clear on what you’re offering and what it’s worth, because people want to work with you and put your knowledge and expertise in your expertise.