The Authorpreneurial Summit Presents Master Book Builder, Yvonne DiVita
Yvonne DiVita
Master Book Builder
The art of book building? 0:00
How to write a book, the marketing tools and tactics of becoming the author.
Book Building & Promotion. 0:59
Yvonne gives every single one of her authors a book and makes them buy it. She shares how to create a media page.
The Taylor Swift model of book marketing. 2:14
The Taylor Swift model of book marketing, and why community is important before publishing.
How to build an author website. 4:28
Building an author website includes ways to connect with you, social channels, little tidbits and favorite things that you don’t give anyone else.
Every single author says they want to speak. If you don’t your message is difficult to promote.
Collaborate with others to make money. 5:40
Event planners love authors because authors have a message and know how to deliver it. Another thing that authors can do to make money is by collaborating with others.
It is very important to understand your categories and amazon loves it if a forward writer also has a book on Amazon.
Yvonne has a brain with so much in it. 8:28
Yvonne focuses on how authors can make money.
She was part of a team that did blog posts, Blog Paws. (https://blogpaws.com/)
Sharing the cost of putting on pet conferences. 9:44
They moved from the east coast to the west coast so that people could bring pets because the west coast is more pet friendly. They ran around $500,000 to put on the event.
They kept the registration low because they knew pet bloggers didn’t have a lot of money.
It takes time to build a community. 12:17
It takes time to build a business, but it takes time and discipline to be consistent and not in a hurry.
Get clear on what you’re offering and what it’s worth, because people want to work with you and put your knowledge and expertise in your expertise.